I’m Lisa Barry
I grew up with a desire to help people. I wanted my life to have value and I didn’t mean financial. I had a very negative view of money and the people in society with it. I never wanted to be motivated in my life choices by money alone and the idea of becoming a business woman was never on my radar.
Following this path, I trained as a teacher and subsequently a coach, supporting young people to raise their aspirations and find their soul purpose. I loved my work but life itself was a struggle, especially with a mortgage and growing family but this was just the way life was meant to be right?
A faceless, underpaid commodity
Following redundancy I started my own business as a writer. Actually that’s an exaggeration, I was completely feeling in the dark, I had no idea what I was doing and but I knew I needed to earn money, fast. We just couldn’t pay all the bills with my husband’s wage alone.
I’d always loved writing and had done it all my life in some way, I particularly enjoyed teaching it to young people, words are powerful tools and I knew from my experience they had the power to change lives but I never imagined anyone would pay me for my writing.
Out of desperation, broke with two children under 3, I signed up for online writing work platforms. The market was saturated and competition was fierce, it seemed that price was the only indicator to many potential clients and this meant that writers were getting paid peanuts.
I was so happy to get my first job and earned $25 for two weeks worth of work.
My husband said I was crazy and maybe I was but that first job gave me the confidence to know I could work from home, take care of my children and do a bloody good job that I enjoyed at the same time.
My journey had begun
I got a 5* review on that first job which enabled me to charge more on the second, as my reputation, experience and confidence grew I was able to earn more I also took courses and continued to upskill myself, adding constantly to my repertoire of services.
I soon recognised though that I had reached my earning limit. Just working on these online platforms gave me no space to build relationships, I was just a faceless, underpaid commodity.
A network that saved me
After my 3rd baby was born, I stumbled across Bizmums, a networking organisation for mums in business. I didn’t really know anyone else who did what I was doing and it was so incredibly liberating walking in to a room full of women that understood what my life was like.
On this day, two things happened. I was ignited with a passion to work for women in business, women and mothers who I could connect with, who were experiencing the same challenges but equally the same joy that comes with being self employed and in control.
Also I started to recognise the power of building relationships in business and it didn’t take long for me to see the connection between this and what I was doing as a copywriter. It wasn’t about manipulation like I had been taught previously, it was about using the gravity of words to bring people together, to serve and inspire action.
As I focused on building relationships with women who brought me joy to work with then these connections quickly converted into clients. I was soon able to free myself from these old platforms and became a business women, a self employed mum, a copywriter… labels that I had never considered would be part of my identity were now a core part of who I was and I frigging loved it!
The power of collaboration
In 2018 I recognised that my clients needed more than I could give them. Their online business required more than great strategy and copy. I teamed up with other awesome women in business who provided different but complementary services. ALL ONLINE was born. Now Lisa Barry Online works as part of the ALL ONLINE partnership providing a one-stop shop for established women in business looking to take their online business to the next level. The best bit about the partnership is the beautiful women I am working with. To provide such a comprehensive professional service to my clients and to do it with my friends is an absolute honour.
Building my business, building my life
This journey of mumprenureship has been an evolution. My business is now more than a job, it has enriched my life with the most precious, ambitious, supportive and beautiful women. Many are my clients but all are my friends. Sometimes I have to pinch myself because it doesn’t seem like work at all.
Good job I enjoy what I do because being a mother of 3 young girls brings its own challenges I am so thankful that my business gives me the freedom to spend time with my girls even when they drive me up the wall!
South Wales Digital: Small Business Content Writer of the Year
Awarded to me by the Digital Dragons online SME awards for my work with them.